{"id":29334,"date":"2024-08-05T11:59:46","date_gmt":"2024-08-05T09:59:46","guid":{"rendered":"https:\/\/adelya.com\/?p=29334"},"modified":"2024-08-05T17:13:53","modified_gmt":"2024-08-05T15:13:53","slug":"%f0%9f%93%a2-customer-loyalty-why-create-a-loyalty-card","status":"publish","type":"post","link":"https:\/\/adelya.com\/en\/%f0%9f%93%a2-customer-loyalty-why-create-a-loyalty-card\/","title":{"rendered":"\ud83d\udce2 Customer loyalty: why create a loyalty card?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"29334\" class=\"elementor elementor-29334\" data-elementor-settings=\"{&quot;ha_cmc_init_switcher&quot;:&quot;no&quot;}\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cbd0f5b e-flex e-con-boxed e-con e-parent\" data-id=\"cbd0f5b\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e1db992 elementor-widget elementor-widget-text-editor\" data-id=\"e1db992\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Acquisition, promotion, loyalty&#8230;\u00a0<\/p><p>Creating <b>a loyalty card <\/b>has many benefits for your brand&#8230; Let&#8217;s see this together!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5220130 elementor-widget elementor-widget-image\" data-id=\"5220130\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"253\" src=\"https:\/\/adelya.com\/wp-content\/uploads\/2024\/08\/Portrait-jeune-fille-sur-fond-de-petits-paquets-cadeaux.png\" class=\"attachment-large size-large wp-image-29340\" alt=\"Portrait jeune fille sur fond de petits paquets cadeaux\" title=\"Portrait jeune fille sur fond de petits paquets cadeaux - ADELYA\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9c3361a elementor-widget elementor-widget-text-editor\" data-id=\"9c3361a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>\ud83d\udccc Are you wondering how to build customer loyalty at a lower cost and develop a lasting relationship?\u00a0<\/p><p>\ud83d\udccc From acquiring<b> new customers<\/b> to retaining them and improving your brand image, creating a loyalty card has <b>many benefits<\/b> for your brand.\u00a0<\/p><p>Find out what they are in this article! \u2935\ufe0f<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-84e3239 elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"84e3239\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h3&quot;],&quot;exclude_headings_by_selector&quot;:[],&quot;marker_view&quot;:&quot;numbers&quot;,&quot;no_headings_message&quot;:&quot;Aucun titre n\\u2019a \\u00e9t\\u00e9 trouv\\u00e9 sur cette page.&quot;,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<h3 class=\"elementor-toc__header-title\">\n\t\t\t\tTable of Contents\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__84e3239\" aria-expanded=\"true\" aria-label=\"Ouvrir la table des mati\u00e8res\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-down\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M207.029 381.476L12.686 187.132c-9.373-9.373-9.373-24.569 0-33.941l22.667-22.667c9.357-9.357 24.522-9.375 33.901-.04L224 284.505l154.745-154.021c9.379-9.335 24.544-9.317 33.901.04l22.667 22.667c9.373 9.373 9.373 24.569 0 33.941L240.971 381.476c-9.373 9.372-24.569 9.372-33.942 0z\"><\/path><\/svg><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__84e3239\" aria-expanded=\"true\" aria-label=\"Fermer la table des mati\u00e8res\"><svg aria-hidden=\"true\" class=\"e-font-icon-svg e-fas-chevron-up\" viewBox=\"0 0 448 512\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M240.971 130.524l194.343 194.343c9.373 9.373 9.373 24.569 0 33.941l-22.667 22.667c-9.357 9.357-24.522 9.375-33.901.04L224 227.495 69.255 381.516c-9.379 9.335-24.544 9.317-33.901-.04l-22.667-22.667c-9.373-9.373-9.373-24.569 0-33.941L207.03 130.525c9.372-9.373 24.568-9.373 33.941-.001z\"><\/path><\/svg><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__84e3239\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<svg class=\"elementor-toc__spinner eicon-animation-spin e-font-icon-svg e-eicon-loading\" aria-hidden=\"true\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M500 975V858C696 858 858 696 858 500S696 142 500 142 142 304 142 500H25C25 237 238 25 500 25S975 237 975 500 763 975 500 975Z\"><\/path><\/svg>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-03c298b elementor-widget elementor-widget-heading\" data-id=\"03c298b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">#1 An effective loyalty tool<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-18634ab elementor-widget elementor-widget-text-editor\" data-id=\"18634ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>As its name suggests, the primary function of a loyalty card is to improve customer loyalty. Thanks to precisely balanced points and rewards mechanisms, consumers are more inclined <b>to make recurring purchases<\/b> from your brand rather than from your competitors.<\/p><p>The loyalty program therefore guarantees regular customer returns and new purchases&#8230; but this is only the tip of the iceberg !<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e09ff00 elementor-widget elementor-widget-image\" data-id=\"e09ff00\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/adelya.com\/en\/contact\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"88\" src=\"https:\/\/adelya.com\/wp-content\/uploads\/2024\/08\/lien-demander-une-demonstration.png\" class=\"attachment-large size-large wp-image-29372\" alt=\"lien demander une d\u00e9monstration\" srcset=\"https:\/\/adelya.com\/wp-content\/uploads\/2024\/08\/lien-demander-une-demonstration.png 400w, https:\/\/adelya.com\/wp-content\/uploads\/2024\/08\/lien-demander-une-demonstration-300x66.png 300w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" title=\"lien demander une d\u00e9monstration - ADELYA\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-87df654 elementor-widget elementor-widget-heading\" data-id=\"87df654\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">#2 A smart customer acquisition solution<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f416b8a elementor-widget elementor-widget-text-editor\" data-id=\"f416b8a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>The more loyal, satisfied and long-standing a customer is, the stronger their propensity <b>to recommend your company<\/b> \u2013 it is accepted that on average, a customer recommends a brand with which they are satisfied <b>to 4 people<\/b>, who are also more likely to be directly qualified and engaged than with traditional advertising.\u00a0<\/p><p>And in an age where consumers are more receptive to advice from their peers than to marketing campaigns, these influencers are <b>your best communication<\/b> channel.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-740a1bc elementor-widget elementor-widget-image\" data-id=\"740a1bc\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"398\" src=\"https:\/\/adelya.com\/wp-content\/uploads\/2024\/08\/Un-influenceur-prend-la-pause-sur-un-fond-jaune.png\" class=\"attachment-large size-large wp-image-29347\" alt=\"Un influenceur prend la pause sur un fond jaune\" srcset=\"https:\/\/adelya.com\/wp-content\/uploads\/2024\/08\/Un-influenceur-prend-la-pause-sur-un-fond-jaune.png 400w, https:\/\/adelya.com\/wp-content\/uploads\/2024\/08\/Un-influenceur-prend-la-pause-sur-un-fond-jaune-300x300.png 300w, https:\/\/adelya.com\/wp-content\/uploads\/2024\/08\/Un-influenceur-prend-la-pause-sur-un-fond-jaune-150x150.png 150w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" title=\"Un influenceur prend la pause sur un fond jaune - ADELYA\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-06060c4 elementor-widget elementor-widget-text-editor\" data-id=\"06060c4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>To boost this word of mouth, you can associate your loyalty card with a sponsorship program: the loyal customer invites their loved ones to join your loyalty program, if the latter accepts, <b>the godson and the sponsor receive a reward<\/b>.<\/p><p>An effective mechanism to stimulate your ambassadors and capitalize on their prescription power, while regularly welcoming <b>new customers to the store<\/b>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-01aeee3 elementor-widget elementor-widget-heading\" data-id=\"01aeee3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">#3 An increase in your turnover<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-26e477d elementor-widget elementor-widget-text-editor\" data-id=\"26e477d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Customer loyalty is a strategic commercial action, since setting up a loyalty card allows you to develop your turnover on several levels:<b> your sales increase<\/b>, while <b>you amortize your customer acquisition costs<\/b>.<\/p><p>Indeed, it is more profitable to bring back customers than to acquire new ones indefinitely.\u00a0<\/p><p>Furthermore, according to Pareto&#8217;s law, <b>20% of the customer base generates 80% of the turnover<\/b>. <\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c19348 elementor-widget elementor-widget-image\" data-id=\"3c19348\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"149\" src=\"https:\/\/adelya.com\/wp-content\/uploads\/2024\/08\/deux-mains-tiennent-une-toile-avec-un-design-de-bureau-sur-le-theme-de-la-fidelite-client.png\" class=\"attachment-large size-large wp-image-29355\" alt=\"Un influenceur prend la pause sur un fond jaune\" title=\"deux mains tiennent une toile avec un design de bureau sur le th\u00e8me de la fidelite client - ADELYA\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-19c7dc4 elementor-widget elementor-widget-text-editor\" data-id=\"19c7dc4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>For example, loyal customers are less careful about prices because they are already convinced of the added value of your services, they are more receptive to cross-selling operations, more inclined <b>to discover a new range of products<\/b>, etc.<\/p><p>In other words, the value of the cart, the frequency and number of sales as well as the duration of the customer relationship <b>are more important<\/b> among loyal customers than occasional customers.\u00a0<\/p><p>By focusing on retaining satisfied consumers and therefore carriers, you increase your Customer Lifetime Value and<b> improve the profitability of your business<\/b> in the long term.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b1d8590 elementor-widget elementor-widget-heading\" data-id=\"b1d8590\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">#4 A stronger relationship, based on affect<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d571605 elementor-widget elementor-widget-text-editor\" data-id=\"d571605\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>At the start of the relationship, the interest of the card can sometimes be mainly commercial, the customer seeks above<b> all to save money<\/b>.\u00a0<\/p><p>If the benefits are more attractive than elsewhere, members of the loyalty program favor your business over that of your competitors.\u00a0<\/p><p>But little by little, <b>an emotional preference towards your brand is built<\/b>, you form a stronger bond. Opportunistic attitudes decline in favor of real attachment.<\/p><p>As they progress through the sales cycle, occasional customers become regulars and then ambassadors, who, as seen above, <b>spontaneously recommend<\/b> you to their loved ones or online.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0f5b997 elementor-widget elementor-widget-image\" data-id=\"0f5b997\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/adelya.com\/le-parrainage-un-levier-efficace-dacquisition-client\/\">\n\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"400\" height=\"270\" src=\"https:\/\/adelya.com\/wp-content\/uploads\/2024\/08\/Lien-vers-notre-article-sur-le-parrainage.png\" class=\"attachment-large size-large wp-image-29357\" alt=\"Lien vers notre article sur le parrainage\" srcset=\"https:\/\/adelya.com\/wp-content\/uploads\/2024\/08\/Lien-vers-notre-article-sur-le-parrainage.png 400w, https:\/\/adelya.com\/wp-content\/uploads\/2024\/08\/Lien-vers-notre-article-sur-le-parrainage-300x203.png 300w\" sizes=\"auto, (max-width: 400px) 100vw, 400px\" title=\"Lien vers notre article sur le parrainage - ADELYA\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-b38c36f elementor-widget elementor-widget-text-editor\" data-id=\"b38c36f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>However, customer loyalty is never a given, so it is essential to maintain this bond of trust <b>by implementing different actions<\/b>, for example:\u00a0<\/p><p>\ud83d\udccc a loyalty program that combines<b> transactional and relational<\/b>, with exclusive experiences or services as rewards<\/p><p>\ud83d\udccc personalized events organized throughout the year to pleasantly <b>surprise your kind customers<\/b><\/p><p><b>\ud83d\udccc a newsletter<\/b> to keep your customers informed of your news and updates<\/p><p>\ud83d\udccc a satisfaction questionnaire <b>to collect feedback<\/b> and adjust your offer accordingly<\/p><p><b>\ud83d\udccc posts on networks<\/b> that show behind the scenes of your business or your product in action via user feedback<\/p><p>To become a \u201clove brand\u201d, give your customers <b>all the attention they deserve<\/b>!\u00a0<\/p><p>By deploying a differentiating customer relationship based on t<b>he proximity and quality of your services<\/b>, you enhance your brand image and your notoriety.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fce253b elementor-widget elementor-widget-heading\" data-id=\"fce253b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">#5 Increased customer knowledge<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a2af550 elementor-widget elementor-widget-text-editor\" data-id=\"a2af550\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>All data captured on the loyalty card is synchronized with loyalty software, such as that of Adelya.\u00a0<\/p><p>These data are<b> of various natures<\/b>:<\/p><p><b>\ud83d\udccc behavioral:<\/b> frequency of purchase, turnover generated per customer, number of new members, etc.<\/p><p><b>\ud83d\udccc affinity groups:<\/b> interactions on social networks, responses to a satisfaction questionnaire, etc.\u00a0<\/p><p><b>\ud83d\udccc socio-demographic: <\/b>name, age, contact details, profession, etc. This information can be provided (or not) in the member area dedicated to the program or during checkout.<\/p><p>By cross-referencing and analyzing this data, you will be able<b> to better understand<\/b> the consumption habits of your target, which will allow you to strengthen your customer knowledge.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f299abd elementor-widget elementor-widget-image\" data-id=\"f299abd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"296\" src=\"https:\/\/adelya.com\/wp-content\/uploads\/2024\/08\/Une-file-dattente-devant-un-commerce.png\" class=\"attachment-large size-large wp-image-29345\" alt=\"Une file dattente devant un commerce\" srcset=\"https:\/\/adelya.com\/wp-content\/uploads\/2024\/08\/Une-file-dattente-devant-un-commerce.png 800w, https:\/\/adelya.com\/wp-content\/uploads\/2024\/08\/Une-file-dattente-devant-un-commerce-300x111.png 300w, https:\/\/adelya.com\/wp-content\/uploads\/2024\/08\/Une-file-dattente-devant-un-commerce-768x284.png 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" title=\"Une file dattente devant un commerce - ADELYA\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8d979ab elementor-widget elementor-widget-text-editor\" data-id=\"8d979ab\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>You then have all the information in hand<b> to establish a personalized and individualized relationship<\/b>, a \u201ccustomer centric\u201d approach which can only be beneficial for retaining your customers.\u00a0<\/p><p>A customer database is also necessary to segment your file into homogeneous groups: loyal customers, occasional customers, abandoners, etc.\u00a0<\/p><p>For example, you can draw up the typical profile <b>of your ideal client<\/b> to concentrate your efforts on this high-potential target: setting up an event, distributing a newsletter, invitation to an event, etc.\u00a0<\/p><p>The possibilities for marketing actions to optimize customer experience will be numerous if you take their expectations into account!<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7a14d24 elementor-widget elementor-widget-heading\" data-id=\"7a14d24\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">#6 Loyalty Operator, the customer loyalty &amp; relationship marketing platform<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-162a7f4 elementor-widget elementor-widget-image\" data-id=\"162a7f4\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"236\" src=\"https:\/\/adelya.com\/wp-content\/uploads\/2024\/08\/Did-you-know-tips-about-more-profits-1-300x236.png\" class=\"attachment-medium size-medium wp-image-29367\" alt=\"Did you know tips about more profits 1\" srcset=\"https:\/\/adelya.com\/wp-content\/uploads\/2024\/08\/Did-you-know-tips-about-more-profits-1-300x236.png 300w, https:\/\/adelya.com\/wp-content\/uploads\/2024\/08\/Did-you-know-tips-about-more-profits-1.png 400w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" title=\"Did you know tips about more profits 1 - ADELYA\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9e1b70 elementor-widget elementor-widget-text-editor\" data-id=\"e9e1b70\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Do you want to create a loyalty card and set up a personalized loyalty program? Whether you are an independent retailer, a network of brands or a commercial union, <b>the Loyalty Operator platform<\/b> adapts to your organization and your goals.\u00a0<\/p><p>Beyond loyalty, our solution has all the features to deliver<b> a 360\u00b0 customer experience<\/b>:<\/p><p>\ud83d\udccc CRM, reporting and statistics\u00a0<\/p><p>\ud83d\udccc Marketing automation and multichannel campaigns<\/p><p>\ud83d\udccc Permanent or one-off events: happy hour, challenges, lottery<\/p><p>\ud83d\udccc Gift card and referral program<\/p><p>\ud83d\udccc Click and Collect<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7228a0c elementor-widget elementor-widget-image\" data-id=\"7228a0c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"600\" height=\"214\" src=\"https:\/\/adelya.com\/wp-content\/uploads\/2024\/08\/ligne-auteure-rejane-aout-2024.png\" class=\"attachment-large size-large wp-image-29382\" alt=\"ligne auteure rejane aout 2024\" srcset=\"https:\/\/adelya.com\/wp-content\/uploads\/2024\/08\/ligne-auteure-rejane-aout-2024.png 600w, https:\/\/adelya.com\/wp-content\/uploads\/2024\/08\/ligne-auteure-rejane-aout-2024-300x107.png 300w\" sizes=\"auto, (max-width: 600px) 100vw, 600px\" title=\"ligne auteure rejane aout 2024 - ADELYA\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c0368e6 e-flex e-con-boxed e-con e-parent\" data-id=\"c0368e6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Acquisition, promotion, loyalty&#8230;\u00a0 Creating a loyalty card has many benefits for your brand&#8230; Let&#8217;s see this together! \ud83d\udccc Are you wondering how to build customer loyalty at a lower cost and develop a lasting relationship?\u00a0 \ud83d\udccc From acquiring new customers to retaining them and improving your brand image, creating a loyalty card has many benefits [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":29376,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[40],"tags":[],"class_list":["post-29334","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-actualites-en"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/adelya.com\/en\/wp-json\/wp\/v2\/posts\/29334","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/adelya.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/adelya.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/adelya.com\/en\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/adelya.com\/en\/wp-json\/wp\/v2\/comments?post=29334"}],"version-history":[{"count":5,"href":"https:\/\/adelya.com\/en\/wp-json\/wp\/v2\/posts\/29334\/revisions"}],"predecessor-version":[{"id":29405,"href":"https:\/\/adelya.com\/en\/wp-json\/wp\/v2\/posts\/29334\/revisions\/29405"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/adelya.com\/en\/wp-json\/wp\/v2\/media\/29376"}],"wp:attachment":[{"href":"https:\/\/adelya.com\/en\/wp-json\/wp\/v2\/media?parent=29334"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/adelya.com\/en\/wp-json\/wp\/v2\/categories?post=29334"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/adelya.com\/en\/wp-json\/wp\/v2\/tags?post=29334"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}